Tourism trend in 2025 and beyond

            Tourism 2025 Vision is the World Tourism Organization's long-term forecast and assessment of the development of tourism up to the first 20 years of the new millennium. An essential outcome of the Tourism 2025 Vision are quantitative forecasts covering a 30 years period, with 1995 as the base year and forecasts for 2010 and 2025.

Although the evolution of tourism in the last few years has been irregular, UNWTO maintains its long-term forecast for the moment. The underlying structural trends of the forecast are believed not to have significantly changed. Experience shows that in the short term, periods of faster growth (1995, 1996, 2000) alternate with periods of slow growth (2001 to 2003). While the pace of growth till 2000 actually exceeded the Tourism 2025 Vision forecast, it is generally expected that the current slowdown will be compensated in the medium to long term.

UNWTO's Tourism 2025 Vision forecasts that international arrivals are expected to reach nearly 1.6 billion by the year 2025. Of these worldwide arrivals in 2025, 1.2 billion will be intraregional and 378 million will be long-haul travellers.

The total tourist arrivals by region shows that by 2025 the top three receiving regions will be Europe (717 million tourists), East Asia and the Pacific (397 million) and the Americas (282 million), followed by Africa, the Middle East and South Asia.

East Asia and the Pacific, Asia, the Middle East and Africa are forecasted to record growth at rates of over 5% year, compared to the world average of 4.1%. The more mature regions Europe and Americas are anticipated to show lower than average growth rates. Europe will maintain the highest share of world arrivals, although there will be a decline from 60 per cent in 1995 to 46 per cent in 2025.

8 Trends that will shape tourism in the mid-term

• Increased concern for safety and security

• More mature and experienced travelers

• Increasing competition

• Stress on value for money

• Aging population

• Shift from service to experience

• Incorporation of new technologies 

• Importance of sustainable development